For the last 6 years, in the major part of my projects I used scrum in many ways and variations. I will write down my conclusions, maybe right, maybe not, but they are mine First of all, I won’t...

 Posted in android, iOS, Scrum |  Leave a comment

2015 Mobile resume

by Jose Cortes

As usual, let’s make a small review of this amazing 2015 in mobile. Even all the industries growth through the mobile channel, it looks like there is some saturation so let’s pay special attention...

 Posted in 2015, android, iOS, smartwatches |  Leave a comment

Overengineering

by Jose Cortes

As in previous posts I talked about simplicity, I would like to write something about the opposite and its concrete implementation in engineering, also known as overengineering. If I would be...

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Simplicity

by Jose Cortes

All the people that knows me also knows that I strongly aim for simplicity. Simple things are beautiful, more reliable, easy to manage. There is a linear correlation between complexity and...

 Posted in android, iOS |  Leave a comment

Yes guys, this year is over… Looking back, this year was absolutely exciting, lots of challenges and milestones achieved (not everything, but almost! 😉 ). In my case,  all the changes were...

 Posted in 2015, android, iOS |  Leave a comment

New challenges! After more than a year in Vueling and lots of really nice experiences, it is time to open new doors and become part of new experiences and projects! Let’s do it! As IT and mobile...

 Posted in android, desigual, iphone, vueling |  Comments Off on New challenges incoming!

Vueling hackathon

by Jose Cortes

After some months of hard working, it has been time to enjoy the first hackathon of Vueling Airlines focused to develop mobile Apps for mobile companies. In this 24h hackathon (8th and 9th...

 Posted in android, Hackathon, vueling |  Comments Off on Vueling hackathon

  By 2014, mobile users will exceed desktop users (Morgan Stanley), and will be remembered as the year when there will be more smartphones that people on Earth :-D. Amazing? Maybe. But what does...

 Posted in android, iphone, quality, testing |  Tagged , , , , , , |  Comments Off on Mobile Quality: KPIs and strategies! Is your Mobile Test Plan right?

  After the first day of Mobile World Congress 2013 we already have the first news of the main companies, manufacturers and software developers. This year the event changed its usual location from...

 Posted in android, barcelona, ecommerce, iphone, market, mobile marketing, mwc2013, news |  Tagged , , , , , , , |  Comments Off on Mobile World Congress 2013 news #MWC2013: Thats all folks?

  A falta de dos días para el Mobile World Congress 2013, este año parece que será bastante interesante desde el punto de vista de fabricantes de hierro. Por un lado, parece que en el evento se...

 Posted in android, ecommerce, iphone, market, mobile marketing, mwc2013 |  Tagged , , , , , , , |  Comments Off on Mobile World Congress 2013: Espectativas / What to expect?

  Una de las cosas que más llama la atención en el mundo del desarrollo de aplicaciones móviles es la – relativa – poca calidad de una gran parte del espectro de las Apps, tanto en iOS como en...

 Posted in android, ipad, iphone, mobile marketing, testing |  Tagged , , , , , , , |  Comments Off on Mobile Testing, Q&A y App Update: Mobile Test Plan upgraded!

Echando un vistazo a las alternativas para trackear comportamientos de usuarios es fácil encontrar una variedad enorme de herramientas para monitorizar y segmentar al usuario web. ¿Pero qué...

 Posted in android, appstore, ecommerce, google, ipad, iphone, market, mobile marketing |  Tagged , , , , , , |  Comments Off on Mobile user analytics: ¿qué alternativas existen?